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25May

  1. 10:30
    Registration, good morning and coffee
  2. 11:00
    Opening remarks
  3. 11:10
    To be future friendly is to be device agnostic (Joe McCann, Subprint)
    The mobile landscape is changing dramatically and at a breakneck pace. At first, we thought we needed to simply target smartphones. Then came along tablets. Now, the line between smartphones and tablets are blurring and this is not taking into consideration, televisions, in-store kiosks and even internet-connected appliances!

    In my presentation I will demonstrate why being future friendly is not simply a design principle (think responsive design), but it truly means being device agnostic. As more and more devices enter the mobile/casual computing landscape, one must create their products/services to be flexible enough to be consumed or used on any screen on any type of device - this is truly future-friendly.

    What you will take away from this is:

    - Why a Service Oriented Architecture (SOA) is key to success.
    - Why decoupling your data layer from your presentation layer is critical to be future-friendly.
    - Why only targeting mobile browsers is not enough for a cohesive mobile strategy.
    - What technologies will enable you to be device-agnostic.
    -- JavaScript
    -- JSON
    -- Node.js
  4. 11:50
    Excessive Enhancement: JavaScript's dark side (Phil Hawksworth, R/GA)
    Are we being seduced by the animation and rich UI capabilities of modern browsers at the expense of the underlying platform of the Web?

    The Web has entered a new phase in its evolution: The proliferation of a JavaScript enabled audience with increased processing grunt in their devices, better and more ambitious JavaScript developers, and users with an appetite for sophisticated experiences, all seem to be helping to move the web in a rich and exciting direction. Good developers understand about graceful degradation, progressive enhancement, unobtrusive JavaScript and the like, so why are we seeing big companies building web offerings with little apparent thought for their impact on the Web?

    We'll explore this by looking at what the Web was, is now, and might become. We'll look at examples of exciting user interfaces and sophisticated interactions. We'll also examine some emerging techniques for providing rich user interactions without hurting the web or killing kittens.
  5. 12:30
    Coffee break
  6. 12:50
    AmplifyJS (Ralph Whitbeck, appendTo)
    Details are specified
  7. 13:30
    Measure and monitoring of the site client-side with 150M users (Pavel Dovbush, Badoo)
    A javascript lead developer from Badoo.com would tell our audience about different optiong of measuring and monitoring ping from website to users on their (user's) internet-connection and computer. The main emphasis would be not on exact optimizational techniques, but the evaluation of the real output from the implemented changes.
  8. 14:10
    JavaScript APIs - The Web is the Platform (Robert Nyman, Mozilla)
    JavaScript is out there everywhere, and with the advent of HTML5 and other developments, we get more and more options. The web is proving itself to be a truly powerful platform with all new APIs! This talk will go through a number of them and show you what's possible.
  9. 15:00
    Lunch
  10. 16:10
    Experience creating JS-application (Shavkat Aynurin, News360)
    News360 startup, who's business is to analyze world media feed, will tell a story of creating one of their own products: News360.com website
  11. 16:50
    Alice.js/BBUI.js (Luca Sale, Blackberry)
    Details are specified
  12. 17:30
    Creating HTML/JS applications for Windows 8 (Konstantin Kichinsky, Microsoft)
    Details are specified
  13. 18:10
    Building Massive Applications in NodeJS (Jan Jongboom, Cloud9 IDE/Ajax.org)
    Details are specified
  14. 19:00
    Closing remarks, drink up, lottery
  15. 19:30
    After party with speakers